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Southern Crop

The Praxis Project vs Coca-Cola

[SFM] Lawsuit Accusing Coca-Cola and the American Beverage Association of engaging in “… false and misleading marketing of sugar-sweetened beverages …” has been filed in the U.S. District Court for the Northern District of California by The Praxis Project, a “… national organization that works in partnership with national, tribal, regional, state, and local partners to achieve health justice for all communities …” – The complaint also alleges that “… although the Defendants have publicly pledged allegiance to objective scientific criteria, they have instead represented falsely that sugar-sweetened beverages are not scientifically linked to obesity, diabetes, and cardiovascular disease, and have waged an aggressive campaign of disinformation about the health consequences of consuming sugar-sweetened beverages … [and that] although Defendant Coca-Cola promised that it would not advertise sugar-sweetened beverages to children, it has advertised to children on a massive scale …”

Web site: Source: January 4, 2017 Complaint filed in the U.S. District Court for the Northern District of California posted at
http://www.fien.com/pdfs/PraxisProject-vs-Coca-Cola-Complaint.pdf

Information about The Praxis Project is available at
http://www.thepraxisproject.org/who-we-are/mission-approach/

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